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Easy D.I.Y. SEO Strategy

By Vernon Hogan


SEO can be a really pricey thing to invest in and possibly there are methods to avoid employing expert services if you are in a really small localized niche. The "numbers" are the quantity and worth of links that are linking from other sites to you.

Social media links are generally pointless, even though Google Pluses are not bad. A link coming from a page with a high page rank is worth more than a link coming from a page with a low page rank.

The perfect link would be from an authority website, with great link popularity, high page rank and content which is relevant to your particular niche. When you want to go out and do your very own White Hat SEO project you will first have to choose the internet sites and bloggers you want to target. For those who are not knowledgeable about SEO jargon "white hat" indicates "the honest and hard way". Essentially you would be doing the work yourself without making use of any certain software. Hand-picking websites can be rather tedious however if you have a lot of time and no money, it's most likely your only option!

The first thing you can do is Google search sites that handle related topics. Don't expect rival websites to link to you however sites that are in the same field will be relevant enough. Of course the authority websites will rank on the 1st pages of Google and so you can begin from here. You can utilize Google Page-rank Checker to see exactly what their page-rank looks like.

Next you can send them an email; copy and paste a standard text but slip in a more personal note so that it is obvious that you are an real human being and not an automatic message. If they have a links page simply tell them nicely you would like for them to link to you. Offer to write a post for them as long as you can add a back-link if they have a blog site roll.

If they don't have either of the 2 ask them if you can share something, like some online material, an e-book, e special report etc and then put the download link on your website. It can be an app, or something that will shorten their work load in some way. It should not be something they would use themselves but something their website users can utilize.

Search engine optimization done this way has the added benefit of advertising your business with possible consumers and so the time and effort invested has double ROI. An SEO company will develop 100's of back-links for you, which is a fact, however they will have back-links primarily from generic article directory sites and those articles will not drive traffic to your site. Rather if you have a back-link positioned on a topic related site, it will not only help you with search engine optimization however possibly also drive traffic.

The internet is about networking after all, and behind computer systems and sites you will find individuals like you. Expecting people to do things simply out of kindness is not sound business reasoning but offering them a little personal advantage will be excellent for everyone involved.




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