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Online Marketing News: Selling Links Are Decaying

By Jimmy Kao


Google Warn Online Marketing Technicians When Online Marketing masters doing SEO, lots of them would like to attempt on Google ranking, because it is trustworthy Search Engine to public. Google boosts the quality of Search Engine Result Page (SERP) by modifying their system very often. They never let the nature of search result be harmed by all violation. According to A reminder about selling links that pass PageRank, this warning reminds those high PageRank (PR) link-building webs that they were wanted. The intention is very simple. The environment of SERP was damaged by those high PR link-building websites and Google have to do something to stop it.

Stop Paying too much to Selling Links Please reduce getting outbound link from link-selling site and be aware of what Google warned. The selling link maybe still work on increasing ranking, since it worked pretty well in the pass. However, many of SEOs claim that they will be careful on using this kind of inbound link after the reminder announced by Google. Selling links are losing trust in the search results, no matter that they are generated by High PR website. They are not giving great value to your website, but they may become dangerous to the ranking.

Start Social Media Marketing Online Marketing cannot separate from Social Media. Those web administrators move their marketing work to Social Media Optimization (SMO). They establish Facebook, Twitter and Pinterest accounts and connect to their website. However, they find hard to get significant result from social network. You need to build interesting post to let people likely share it. Define your target audience and distribute Advertisements to suitable group of people. The result could end up quickly, since social media is in real-time.

Website Design Told You Content First for Long-Term The centerpiece of the website is content. What is the importance to become valuable search result to visitors? Bring great values to audiences by website content. Google is very happy to place you top of the result, because showing the best quality and useful information to users is their responsibility. You may be curious on how to create such content. Make content searchable, simple and accessible by using suitable codes, navigation and typeface. It is a long-term investment. So don't be mean to spend your resource on it. It varies from layout, graphic or typo, because the materials will store in the website for a long time.

When Google change their environment, there are still ways to optimize your website ranking. We are tracking their adjustment and understand the effective techniques to improve your website.




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