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Factors To Consider When Purchasing A Marquee Sign NYC

By Dorothy Allen


Marquee signs are popular among many establishments especially theaters and restaurant. They are highly preferred due to their aesthetic appeal. They have been in the advertisement industry for quite a long time and still stands to be one of the best items to use. Anyone who intends to use them in the advertisement should take note of a couple of aspects to guarantee their effectiveness. Here are factors to consider when purchasing a marquee sign NYC.

Evaluate the seller. The kind of seller that you decide on determines the type of signage that you will make. Therefore, you should choose someone who has experience in making custom signs and has established a remarkable reputation as well. Find a couple of professional to compare until you find the best option. Make sure that the respective dealer is available enough to have this project completed within the shortest time possible.

Evaluate the design of your signage. The design of any signage determines whether it will achieve its purpose. This consideration is determined by the size, color, and appearance. Ensure that its size is within the city limit and can be spotted from a far distance. Its color schemes are expected to complement with the background of its location and represent your message. A combination of bright and dark colors can work well in this kind of signage.

Take note of your wording. It is a general rule to maintain the least number of words in any signage but ensure that they maintain their relevance. Consider having large words at least four inches which can be seen from a distance of one hundred feet. You can decide to increase the size of your letters if you in a place that is common with harsh weather conditions such as snow and fog.

Select the right lighting method. One can use LEDs or bulbs to light up the marquees. Traditional bulbs are suitable when one decides to use unique types such as twinkling gold and silver types. Using LEDs is quite easy since they do not require a lot of attention when changing the text. They are also affordable, and there are different colors that one can pick from.

Maintain humor in your wording. Funny signs usually create a positive perception of the reader. Use a joke that is appealing to the target audience. It might seem funny to some of your audience and offensive to others hence the need to be very careful with what you decide on. The text should not be bigger the logo of your establishment or organization.

Consider the maintenance of the signs. Your sign cannot last for a long time unless you adopt the right maintenance technique. Some of the measures that you can use include cleaning the signage periodically and repairing simple damages before they worsen. Besides that, use a plastic sheathing or glass to cover the sign and avoid direct water contact.

Consider the costs that you will incur. Compare different signage companies to narrow down on one with the most affordable services. It should maintain quality standards despite the affordable pricing. All the same, you can decide to handle this process all by yourself to avoid spending a lot on this process. This requires someone with the right experience, enough time and the right tools required for this procedure.




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